13% of consumers used their smartphones to check e-mails in December, a 116.7% jump from 6% the previous year, according to a new report from integrated e-mail marketing company Informz.
And, because e-mail renders differently on a mobile device than it does on a computer, and mobile phones differ from each other in how they render e-mail, there’s added pressure on e-mail marketers to ensure that their messages render well on all
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